well, of course that's supposed to be so [free in the sense of libero not gratuito],
and is intended to be so, but despite FSF's best
efforts to propagate that view, there still seems to be confusion about it.
there was recently a note on the free-software-business list
that included a reference to an interview with Sean Gordon
	http://www.linuxandmain.com/essay/sgordon.html
and perhaps his experience isn't unique.

i suppose they could have called themselves The Liberal Software Foundation,
but then that wouldn't work: the Plan 9 licence is a liberal one, but doesn't
match the ideology demanded, which probably isn't.  i'm think i'm for Reasonable
Software myself, in general.