Actually SumatraPDF works pretty fine with the setting your proposed 
(see attached screens).
Thanks.


On 27/07/2017 23:37, Pablo Rodriguez wrote:
> On 07/27/2017 11:14 PM, Sebastian L. wrote:
>> That's my product.tex:
>>
>> \environment env.tex
>>
>>      \startstandardmakeup
>>      \stopstandardmakeup
> Here is your makeup (I removed unrequired lines).
>
>> And that's from my env.tex:
>>
>> \setupinteraction[state=start, color=GBlue, contrastcolor=GBlue] % also
>> in mkiv!
>> % color: different page, contrastcolor: same page
>> \setupinteractionscreen[option=bookmark]
>> \setuppagenumbering[state=start, location={footer,right}]
>> \placebookmarks[chapter,title,section,subsection][chapter,section]
> Add \setupmakeup[pagestate=start] in this document and page labels in
> the PDF document will be fine (SumatraPDF is buggy here, but other PDF
> viewers with page label support will be fine).
>
> Cheers,
>
> Pablo