I have a latex document that I'm trying to convert to html with `pandoc --verbose document.tex -o document.html`. I'm using a custom `\IPA` latex font command I define with:

When I run pandoc with the verbose flag, I see a bunch of messages of the form:

`[INFO] Skipped '\IPA' at document.tex line 315 column 47`

And all the text used with the `\IPA` command is left out of the resulting HTML document.

I'm not sure if this is the best way to use a specific font for small blocks of text in LaTeX, but I can use xelatex on the same file to create a PDF that looks how I expect. I'm aware that there are other tools for creating an HTML document from latex source, but I would like to use pandoc since it seems to create cleaner HTML tools than some of the other tools I've tried. Is there a way I can work around this?