Thanks everybody. I understand better how this works.

The thing I still find awkward is that I can treat the quotes as semantic 
markup only for some output formats. It works that way for Context. And for 
LaTeX with csquotes, and HTML with q tags (and custom CSS). But for LaTeX 
without csquotes, html without q tags, or ODT (for example) a double quote 
in my source is a double quote in my output and no language setting will 
change it. For example, with LaTeX:

'foo' -> Quoted SingleQuote [ Str "foo" ] -> `foo'
"bar" -> Quoted DoubleQuote [ Str "bar" ] -> ``bar'' 

On Wednesday, 2 August 2023 at 22:26:53 UTC+2 Pablo Rodríguez wrote:

On 8/2/23 20:54, Thomas Hodgson wrote: 
> Correct me if I'm wrong, but here is how I think it works now: 
> 
> 'foo' -> Quoted SingleQuote [ Str "foo" ] -> \quote{foo} 
> "bar" -> Quoted DoubleQuote [ Str "bar" ] -> \quotation{bar} 
> 
> My suggestion is that if the language is British (and maybe for some 
> other varieties, I haven't checked) the result should be: 
> 
> 'foo' -> Quoted SingleQuote [ Str "foo" ] -> \quotation{foo} 
> "bar" -> Quoted DoubleQuote [ Str "bar" ] -> \quote{bar} 
> 
> That would avoid my problem. 

After having using ConTeXt for more than a decade (mainly without 
pandoc), I think this is an issue with ConTeXt, not with pandoc. 

Quotes or quotation marks aren’t set in stone. I mean, for Spanish and 
any language with diacritical marks I would never use these “quotes”, 
but these «ones» (either single or double). They don’t interfere with 
the marks (such as “ñandú” and «ñandú»). 

I’m not a native speaker and I’m mainly exposed to US English. If 
British English uses double quotes for \quotation and single quotes for 
\quote, you could do the following: 

Either you suggest to change the default in ConTeXt itself, or you place 
a file that includes the following in your local tree: 

\setuplanguage[en-gb][ 
leftquotation=“, 
rightquotation=”, 
leftquote=‘, 
rightquote=’, 
] 

I don’t have myself TeX Live installed (I use a pure ConTeXt 
distribution) and in my case the file is 
"$HOME/texmf/texmf-local/cont-loc.mkxl". 

If you are on Windows, it would read 
"%USERPROFILE%/texmf/texmf-local/cont-loc.mkxl". 

After creating the file and saving the contents, it might be wise to 
clean the cache and generate it again. 

"mtxrun --scripts cache --erase && mtxrun --generate" does this in part. 

After that, the next compilation would take longer, since it will have 
to create the format file (required by ConTeXt). 

Just in case it helps, 

Pablo 

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